एक चिंतनीय पहलू : सक्रिय व गंभीर होने की जरूरत

Summary

The text discusses the need for effective management and marketing of Jain literature to reach a global audience. It argues that while Jain society has many publishing institutions, a lack of skilled management and marketing limits their reach. The author questions whether Jain society lacks capable managers and urges serious reflection on why Jain literature is not widely available worldwide. The text emphasizes that Jainism, despite being considered rational, scientific, and beneficial by many scholars, remains one of the least known religions globally. It highlights the paradox that Lord Mahavira, revered as a "world teacher," has not achieved worldwide recognition. The author points out that modern technology and information systems provide easy means to disseminate Jain teachings and Lord Mahavira's principles globally. The text calls for a concerted effort from all Jain sects to prioritize making Jainism universal. It identifies two necessary resources: human resources (scholars well-versed in Jain philosophy, including monks, nuns, and laypeople) and economic resources with efficient management. While acknowledging that Jain society has no shortage of scholars or wealth, the text notes that compared to other religions, the propagation of Jain literature is minimal. It criticizes the lack of advertising and media presence for Jain publications, despite significant spending on printing and presentation. The text recommends making Jain literature available in universities, public libraries, and on the internet, and using print and electronic media with targeted approaches for different groups like children.